Services
Writing
Stop buying software. Connect Claude to your data.
Your next marketing tool is the AI you already pay for.
Are you in the weights? How AI decides what to recommend
ChatGPT drafts an answer from memory before it searches. If the model doesn't know your brand, you're behind before the search starts.
Forecasting the channel switch from search to AI
A straw-man model that maps every search metric to its AI counterpart, with ratios built to be argued with.
Fold Digital has partnered with Frame PR
Combining technical marketing with cultural communications.
Four projects I've been working on
Two are serious. Two are for fun. All four are live.